How much does Dust cost?

As of October 1, 2026, Dust lists €24 excl. VAT per user per month on annual billing (€30 monthly) for the Pro plan, and €120 excl. VAT (€150 monthly) for Max. The Enterprise plan is on quote.

Does Dust record meetings?

No. According to its documentation, Dust imports transcripts produced by other tools, such as Google Meet, Microsoft Teams, Gong or Fathom, and this feature is in beta.

GENIAL vs Dust: which AI for your business?

In short

Dust is a platform for building your own AI agents, billed per user (€24 a month excl. VAT on an annual Pro plan) and limited to 3 connectors below the Enterprise plan. GENIAL costs $29 a month, excl. tax for the whole organization, delivers eight ready-to-use role-specific agents instead of agents to build, and includes a meeting assistant.

Public information checked on October 1, 2026

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At a glance

5/9in GENIAL's favor
2/9on par
2/9in Dust's favor

Where GENIAL makes the difference

Pricing: One fixed price, whatever the number of users
Users: No 100-person cap
Connectors: 194 ready-to-use connectors; 3 at most below Enterprise at Dust
Meetings: Built-in meeting assistant; transcript import at Dust
Support: Website and support in French

Our reading of the sourced facts in the table: the competitor gets the edge whenever its published information is stronger.

The comparison, criterion by criterion

The comparison, criterion by criterion
Criterion
PricingOne fixed price, whatever the number of users	GENIAL's edge Genial Pro: $29/month, excl. tax Genial Team: $149/month, excl. tax Genial Enterprise: custom quote	Pro: €24 excl. VAT per user per month on an annual plan, €30 monthly; Max: €120 or €150. Enterprise on quote. Free seat capped at 500 credits in total.[2]
UsersNo 100-person cap	GENIAL's edge Unlimited users: one price per organization, not per seat	Billed per user; the Business plan targets teams of up to 100 people.[2]
AI models20+ models, chosen agent by agent	Several models to choose from, in one interface GPT, Claude, Mistral	Dust's edge 20+ models (GPT, Claude, Gemini, Mistral, DeepSeek…), chosen agent by agent.[2][1]
Role-specific agentsOn parReady-made at GENIAL, built by you at Dust	8 ready-to-use role-specific agents: procurement, sales, marketing, HR, finance, customer service, legal, IT Custom agents for other roles	No-code agent builder, starter templates by role and multi-agent orchestration.[3][2]
Connectors194 ready-to-use connectors; 3 at most below Enterprise at Dust	GENIAL's edge 194 ready-to-use connectors 1,500+ connectors in the catalog Works with Microsoft 365 and Google Workspace	20+ data sources and any tool through MCP; Business plan limited to 3 connectors, unlimited on Enterprise.[2]
MeetingsBuilt-in meeting assistant; transcript import at Dust	GENIAL's edge Meeting assistant included in the Pro plan Online and in-person meetings	No built-in recorder: Dust imports transcripts from Google Meet, Teams, Gong or Fathom (beta feature).[4]
DataSOC 2 Type II published	Data hosted in Europe GDPR, data processing agreement (DPA)	Dust's edge Hosted on Google Cloud in the United States or Europe; SOC 2 Type II; data never used for training.[5][2]
SupportWebsite and support in French	GENIAL's edge French company, teams in Paris and Bordeaux Academy: learning paths and a prompt library Dedicated AI project manager on the Enterprise plan Accredited AI Expert for Bpifrance, France's public investment bank	Founded in Paris in 2023 (press). Website and docs in English; email support on Business, dedicated contact on Enterprise.[6][2]
Getting startedOn parFree to get started on both sides	Free to get started Up and running in 5 minutes Pro plan with no commitment	Self-serve sign-up, with a free seat of 500 credits.[2]

Pricing
GENIAL's edge
One fixed price, whatever the number of users
- Genial Pro: $29/month, excl. tax
- Genial Team: $149/month, excl. tax
- Genial Enterprise: custom quote
Pro: €24 excl. VAT per user per month on an annual plan, €30 monthly; Max: €120 or €150. Enterprise on quote. Free seat capped at 500 credits in total.[2]
Users
GENIAL's edge
No 100-person cap
- Unlimited users: one price per organization, not per seat
Billed per user; the Business plan targets teams of up to 100 people.[2]
AI models
Dust's edge
20+ models, chosen agent by agent
- Several models to choose from, in one interface
- GPT, Claude, Mistral
20+ models (GPT, Claude, Gemini, Mistral, DeepSeek…), chosen agent by agent.[2][1]
Role-specific agents
On par
Ready-made at GENIAL, built by you at Dust
- 8 ready-to-use role-specific agents: procurement, sales, marketing, HR, finance, customer service, legal, IT
- Custom agents for other roles
No-code agent builder, starter templates by role and multi-agent orchestration.[3][2]
Connectors
GENIAL's edge
194 ready-to-use connectors; 3 at most below Enterprise at Dust
- 194 ready-to-use connectors
- 1,500+ connectors in the catalog
- Works with Microsoft 365 and Google Workspace
20+ data sources and any tool through MCP; Business plan limited to 3 connectors, unlimited on Enterprise.[2]
Meetings
GENIAL's edge
Built-in meeting assistant; transcript import at Dust
- Meeting assistant included in the Pro plan
- Online and in-person meetings
No built-in recorder: Dust imports transcripts from Google Meet, Teams, Gong or Fathom (beta feature).[4]
Data
Dust's edge
SOC 2 Type II published
- Data hosted in Europe
- GDPR, data processing agreement (DPA)
Hosted on Google Cloud in the United States or Europe; SOC 2 Type II; data never used for training.[5][2]
Support
GENIAL's edge
Website and support in French
- French company, teams in Paris and Bordeaux
- Academy: learning paths and a prompt library
- Dedicated AI project manager on the Enterprise plan
- Accredited AI Expert for Bpifrance, France's public investment bank
Founded in Paris in 2023 (press). Website and docs in English; email support on Business, dedicated contact on Enterprise.[6][2]
Getting started
On par
Free to get started on both sides
- Free to get started
- Up and running in 5 minutes
- Pro plan with no commitment
Self-serve sign-up, with a free seat of 500 credits.[2]

Choose GENIAL if…

You want one price per organization ($29 a month, excl. tax) rather than per-user billing.
You want ready-to-use role-specific agents rather than agents to build.
You want a built-in meeting assistant.
You want support from a French team: Academy, AI project manager.

Choose Dust if…

Your teams want to build their own agents and chain them into workflows.
You want to choose the model agent by agent among 20+.
You connect many internal tools through MCP.

Frequently asked questions

Dust provides the building blocks to create your own agents, billed per user. GENIAL delivers eight ready-to-use role-specific agents, a multi-model assistant and a meeting assistant, for $29 a month, excl. tax whatever the number of users.

Sources and method

Every piece of information about the competing offer comes from the vendor's public pages, checked on October 1, 2026. The bracketed numbers in the table refer to this list.

Offers change quickly: check each vendor's current terms before deciding. The brands mentioned belong to their respective owners; GENIAL is not affiliated with any of them.

Is something out of date? Let us know and we'll fix it.

Other comparisons

The best comparison is a real task

Give GENIAL a task from your everyday work and judge for yourself. The Pro plan is free to try.